Why Typography Matters

June 2025

Helvetica Neue: The Unsung Hero

Typography is the silent ambassador of your brand. At Adaptech Designs, we chose Helvetica Neue for its balance of neutrality and precision.

Typography affects:

  • Readability and accessibility
  • Emotional tone and credibility
  • Aesthetic harmony across screens

Example:

<span className="text-3xl font-sans">This is Helvetica Neue.</span>